Use Social Search to find leads or trending content
Make lead list using Social signals
If you are familiar with search on the web, which indexes pages on the internet to organize and rank information, then using Social Search to find leads should look familiar. Social Search searches across social activity on Twitter and LinkedIn to find new users based on their activity.
To create a segment you can use the following flow.
Social Search
Click on Social Search in the navigation bar.
On Twitter we have 3 types of searched:
Post search
Account followers, or
Spaces listeners.
For LinkedIn we have 3 types of searches:
Post author
Post reactor
Post commentator.
To start a new search, click "Add Search" at the top right of the page. Select the platform and type of search that you would like to find posts on to extract leads. Add filters and sort.
Refer to the Twitter and LinkedIn specific docs below for detailed explanations of how to search through each one.
Select posts/tweets
Based on the filters added in the previous step, the most recent or relevant tweets/posts will be collected in a table. You can go through each post to check for relevancy or filter by metrics such as author or engagement. Once you have selected the tweets/posts, create a segment.
LinkedIn posts might take a while to load. You will receive a notification when the signal is ready. For this your linkeidn should be logged into the same browsser wind in which your Blaze account is logged into.
Create segment
Choose between authors only or all engaged accounts to generate a segment. Note that creating a segment with authors only will return much fewer results.
Once you have created the segment, it will show up under saved segments in the Twitter/Linkedin tab.
Editing a Signal
Click on the edit button next to the signal query on the view signal page. Now, you can edit the filters and tweak the results of your signal.
Credits Charged for Social Search
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